STYLE INFLUENCERS 2025
- saleswhimsicalblu
- Aug 29
- 3 min read
Updated: Oct 1
At Whimsical Blu, we’ve always believed that fashion is more than just clothing—it’s a form of self-expression, a celebration of individuality, and a way to connect with others. Every piece we create carries a story, and when someone chooses to wear it, they make that story their own. This is why our brand is not only about design but also about building a community of women who inspire one another through their unique styles and journeys.
In today’s digital world, inspiration doesn’t only come from glossy magazines or runway shows—it comes from real people who share their authentic lives online. That’s why we’ve made influencer collaborations a key part of our journey this year. For us, influencers aren’t just partners; they’re storytellers who bring Whimsical Blu into everyday moments, showing how our pieces fit seamlessly into real lives.
We’ve started connecting with creators who embody confidence, creativity, and authenticity. Each collaboration is a chance to highlight not just our collection, but also the incredible women who wear it. From sharing styling tips to creating content that sparks conversations, our WBesties remind us that fashion is about more than what you see—it’s about how you feel.
And today, we’re going to introduce you to one of those amazing creators: @iamshanroxzan.
@iamshanroxzan on Instagram
Shan is a creator on both Instagram and TikTok with a growing community of 3,300+ followers. A proud mom and lifestyle enthusiast, she shares a mix of fashion, beauty, and food content—making her relatable to women who juggle it all with style and grace.
On June 30, 2025, Shan shared a special collab video with us titled “Try-On Haul: Whimsical Blu”. You can watch it: https://www.instagram.com/reel/DLenX7KpwB2/?utm_source=ig_web_copy_link&igsh=MzRlODBiNWFlZA==
The video reached 500+ viewers, with 29 likes and 16 comments from her engaged audience. Beyond the numbers, Shan’s excitement was clear, she loved her chosen items and showed how perfectly they fit her tone, personality, and everyday lifestyle.
Shan’s Picks:
If you want to know more about Shan, don't forget to visit her Instagram page: https://www.instagram.com/iamshanroxzan/
@courtzlittleblendedfamily on Instagram.
Courtney Whelan is not only a bridal content creator but also a devoted mom who loves sharing real glimpses of her family life. Her content radiates warmth, joy, and authenticity, but she also has a knack for stepping into fashion with confidence—proof that moms can slay fashion content effortlessly.
Courtney has a special love for skirts, and she styled our pieces beautifully, creating looks that truly shout: “Slay momma!”
Courtney’s Picks:
You can check out her inspiring content on Instagram: https://www.instagram.com/courtzlittleblendedfamily/
@contentwithruby on Instagram
Ruby Slater was the first influencer we partnered with in 2025, and what a way to begin! With over 6,400 followers, Ruby creates a perfect balance of fashion and food content that resonates with her audience. Her vibrant energy and creativity made her the perfect first WBestie of the year.
Her content featuring our pieces received so much love—her community was excited, engaged, and asking where they could shop the looks.
Ruby's Picks:
Looking Ahead
These collaborations are just the beginning. We’re only halfway through 2025, and there are more WBesties and exciting partnerships to come. Each influencer we work with brings their own personality and story, making our collection more than just clothes—it becomes part of a lifestyle, a memory, and a celebration of individuality.
We’re incredibly grateful to Shan, Courtney, and Ruby for being part of our WBestie family and sharing Whimsical Blu with their communities.
Want to be part of our next collaboration? Don’t hesitate to reach out—follow us on Instagram, send us a message, and you could be our next WBestie!
Because at Whimsical Blu, fashion isn’t just worn—it’s shared, celebrated, and loved.
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